{"product_id":"pre-war-japanees-enamel-sign-001","title":"S10 vintage Japanese enamel advertising sign for \"Menfura\" a medicated plaster product manufactured by Taisho Pharmaceutical.","description":"\u003cp\u003eSecure an exceptional specimen of Japanese pharmaceutical advertising with this striking Menfra enamel kanban from the Showa era. Manufactured by the venerable Taisho Pharmaceutical Co., Ltd., the sign prominently features the company's iconic Eagle logo (Washi-no-Maaku)—a symbol of quality and trust established in the early 20th century. Menfra, a celebrated medicated plaster formulation, promised relief for muscle and joint ailments, making this sign a window into Japan's thriving wellness market of mid-century commerce. Crafted from resilient horo (enamel-on-steel), the sign's glossy finish and vibrant graphics have endured decades of outdoor exposure, retaining remarkable visual impact. A cornerstone acquisition for serious collectors of Showa Retro memorabilia, vintage pharmaceutical ephemera, and Japanese industrial design heritage—this piece authentically captures the optimism and innovation of post-war Japan's consumer culture. double sided     45.5 cm\u003c\/p\u003e","brand":"IchiNichi ","offers":[{"title":"Default Title","offer_id":47204399874306,"sku":null,"price":0.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0796\/5186\/4834\/files\/Signs_Tins02a.jpg?v=1769681608","url":"https:\/\/ichinichicollection.com\/products\/pre-war-japanees-enamel-sign-001","provider":"IchiNichi ","version":"1.0","type":"link"}