P3 Antique Japanese Advertising Poster – Noda Shoyu (Kikkoman) Soy Sauce, c. 1910s

An advertising poster for a traditional Japanese food product by Noda Shoyu (later Kikkoman), featuring an elegantly dressed female figure within a richly decorative composition.

The image blends classical Japanese aesthetics with early modern advertising design, reflecting the emergence of branding and consumer culture in early 20th-century Japan.

This poster illustrates how traditional products were reintroduced through modern visual language.

Details:

• Product: Soy sauce (Noda Shoyu / Kikkoman)

• Subject: Food advertising

• Period: circa 1910s

• Technique: Lithographic advertising poster

• Country: Japan

• Framed with museum glass