{"product_id":"posters-022","title":"P32 Antique Japanese Advertising Poster – National Confectionery Festival (全国菓子工業組合連合会), Pre-War Japan","description":"\u003cp data-start=\"269\" data-end=\"720\"\u003eRare vintage Japanese advertising poster promoting a \u003cstrong data-start=\"341\" data-end=\"376\"\u003eNational Confectionery Festival\u003c\/strong\u003e organized by the \u003cstrong data-start=\"394\" data-end=\"455\"\u003eNational Confectionery Industry Association (全国菓子工業組合連合会)\u003c\/strong\u003e. The lively and stylized illustration shows two young children reaching for bottles of soda and sweets beside a chair — a playful image that reflects the joyful spirit of family-friendly festivals and the booming confectionery industry in early 20th-century Japan.\u003c\/p\u003e\n\u003cp data-start=\"722\" data-end=\"1291\"\u003eThe bold typography and modern composition typical of commercial Japanese posters from the late \u003cstrong data-start=\"818\" data-end=\"851\"\u003eTaishō to early Shōwa periods\u003c\/strong\u003e (likely \u003cstrong data-start=\"860\" data-end=\"875\"\u003e1920s–1930s\u003c\/strong\u003e) suggest this was created as promotional material for a sweets-focused festival or fair. While detailed documentation on the exact festival date is scarce, such events were part of broader industry exhibitions and celebrations of Japanese sweets and confectionery culture, often tied to \u003cstrong data-start=\"1163\" data-end=\"1189\"\u003e“お菓子の日 (Okashi no Hi)”\u003c\/strong\u003e traditions rooted in early 20th-century food industry promotion.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"1293\" data-end=\"1660\"\u003eThis poster is an excellent example of pre-war commercial art, capturing a moment when advertising fused playful imagery with the vibrant consumer culture surrounding festival events and confectionery marketing. Its joyful imagery and color palette also offer a fascinating glimpse into Japan’s evolving graphic design and festival advertising aesthetics of that era.\u003c\/p\u003e\n\u003cp data-start=\"1662\" data-end=\"1999\"\u003e\u003cstrong data-start=\"1662\" data-end=\"1674\"\u003eDetails:\u003c\/strong\u003e\u003cbr data-start=\"1674\" data-end=\"1677\"\u003eProduct: National Confectionery Festival advertisement poster\u003cbr data-start=\"1738\" data-end=\"1741\"\u003eSubject: Festival \/ confectionery industry promotion\u003cbr data-start=\"1793\" data-end=\"1796\"\u003ePeriod: Pre-War Japan, likely 1920s–1930s\u003cbr data-start=\"1837\" data-end=\"1840\"\u003eTechnique: Lithographic advertising poster\u003cbr data-start=\"1882\" data-end=\"1885\"\u003eCountry: Japan\u003cbr data-start=\"1899\" data-end=\"1902\"\u003eCondition: Original vintage poster with age-related wear\u003c\/p\u003e","brand":"IchiNichi ","offers":[{"title":"Default Title","offer_id":47209210511618,"sku":null,"price":0.0,"currency_code":"ILS","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0796\/5186\/4834\/files\/DSC07820.jpg?v=1769681341","url":"https:\/\/ichinichicollection.com\/products\/posters-022","provider":"IchiNichi ","version":"1.0","type":"link"}